Client strategies

Ying Sa aims to make her small firm into the ‘minority-owned KPMG.’

Improve the odds of successfully starting up a new accounting practice from scratch and avoid the school of hard knocks.

Everything you should do vs. what you can do vs. what you want to do vs. what you will do.

Make 2019 the year you offer your clients what they really need.

A to-do list for firms and accountants looking to make progress in the New Year.

There’s a reason why 20 percent of surfers catch 80 percent of the waves.

The rapid pace of technology innovation and its impact on the accounting industry cannot be ignored.

You may bring 10 years of accounting experience from a great firm, but that doesn’t mean you’ll have a full roster of clients on day one.

All of your employees can boost your bottom line, says Angie Grissom of the Rainmaker Companies -- they just need to know how.

After all, you’re not selling soap. Or are you?

Traditional approaches to marketing and lead generation are becoming less and less effective for accountants. Build trust first.

Most professional service firms spend very little to mitigate attrition and improve loyalty.

In the first installment of a regular column, Darren Root explains why there is no better time to challenge traditional thinking and work to make your firm better every day.

Communicate and carry yourself in a manner that boosts perception with clients and stakeholders.