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Good marketing ideas do not wither with age.
September 26WithumSmith+Brown PC CPAs -
A look at the strengths, weaknesses, opportunities and threats of tools like ChatGPT in promoting professional services.
September 21Ingenuity Marketing Group LLC -
Intuit plans to appeal a recent legal decision which ruled that the company cannot claim TurboTax, which it owns, is "free."
September 12 -
Your efforts in this area are the essential driver for sustained success in your practice.
August 18QuickStart Training Inc. -
Get involved in your clients' industries, professional societies and charitable organizations, and write and make presentations to become recognized as a mover, doer and expert.
July 31WithumSmith+Brown PC CPAs -
Four reasons it makes sense to have your marketers help with finding new talent.
June 22Simons Marketing -
The first step is to take a step back and answer some important questions about your practice.
June 12QuickStart Training Inc. -
The clawback; in acquisitions, like likes like; marketing for preparers; and other highlights from our favorite tax bloggers.
June 6 -
While ChatGPT was psyching itself up to face the CPA exam, accounting marketers have been focusing on the benefits and pitfalls of relying on AI to support content generation.
June 6Hinge -
Smaller accounting firms have been enthusiastic in experimenting with ChatGPT but so far are hesitating to put it towards serious client work.
June 5