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It’s imperative that business development and marketing come together to find ways to support their common goal.
August 31 -
Highly successful firms employed tools that helped them gain useful market knowledge to make more informed decisions that enable their marketing programs to be more effective.
July 30Hinge -
Mastering a new language can bring more success to your firm.
July 6Kairos Venture Studios -
CPA firms should look at their client base as if it were a bell curve.
June 8Esposito CEO2CEO, LLC -
Writing something that people would want to read is essential to establishing yourself as an expert, publicizing your practice, sharing what you know and your experience, and learning more about your topic.
May 31Kostelanetz & Fink LLP -
While some are scouting for prospects, others are still recovering.
May 28 -
The market in new audit engagements is picking up after dropping in the second half of last year.
May 11 -
While retailers and consumer-oriented commercial businesses embraced online marketing years ago, accounting practices have been slow to adopt digital marketing strategies.
April 2Hinge -
In today’s digital world, you can’t make an impact — or remain relevant — if your audience can’t find you.
March 12Hinge -
Currently in beta, the app uses AI to create personalized engagement subscription plans for prospective and existing clients.
March 12