Mary Ellen Biery
Senior writer and content specialistMary Ellen Biery is a senior writer and content specialist at
Mary Ellen Biery is a senior writer and content specialist at
According to Doug Sleeter, taking steps to ramp up your tech know-how is good for your firm’s current business and for the value of your firm in the future.
Accountants understand the importance of good cybersecurity practices in their own offices, given recent reports of attacks by identity thieves targeting client names and IDs.
Accountants who want to grow revenue by adding new services should look to the cookie for a few lessons, according to Katie Tolin, a member of the Association for Accounting Marketing’s Hall of Fame and founder of CPA Growth Guides.
Many firms are offering estate planning or wealth management services, but ironically, a lot of CPAs aren’t necessarily ready for their own retirement.
Accountants know all too well that tax prep services have become commoditized, with intense pricing pressure and clients who aren’t firm-loyal. Is it possible to turn around the trend and differentiate your tax prep services?