Betsy Bland

Betsy Bland

Vice president of financial management products, Workday

Betsy Bland is vice president at Workday and is responsible for financial management product strategy and product management.

Betsy brings more than 20 years of experience in product strategy, management, and marketing for both enterprise applications and application middleware. Betsy joined Workday in 2010 as vice president of product marketing, and later led product strategy for vertical markets before moving into her current role. Before joining Workday, Betsy served as the vice president of industry and product marketing at Intacct Corp., a SaaS-based financial management and accounting solution provider for small and mid-sized businesses. Betsy has also held product-focused positions at BEA Systems, RSA Security, Escalate, and PeopleSoft.

Betsy holds a Master of Business Administration degree and a bachelor’s degree in human biology from Stanford University.